Hop on! Photo: City of Arcata.

Press release from the City of Arcata:

The City of Arcata Transportation Division is excited to announce that the Arcata and Mad River Transit System (A&MRTS) is offering free bus rides during the month of June.

The City encourages Arcata residents and visitors to take the bus to run errands and to explore Arcata’s neighborhoods, businesses, parks and recreational spaces. The goal of this program is to increase ridership for A&MRTS by showing how easy it is to use the transit system.

A summer month was selected for this program as historically the ridership is low in summer months because schools, including Cal Poly Humboldt, are not in session. Last year, there was an approximately 10% increase in ridership during the implementation of this program in June and July of financial year (FY) 21-22 compared to FY 20-21. The division is excited about increasing that percentage in FY 22-23. Funding to support this program comes from the Low Carbon Transit Operations Program (LCTOP).

Free bus rides in Arcata will be in effect starting Thursday, June 1 through Friday, June 30 with A&MRTS offering transit routes that run Monday through Saturday from 7 a.m. to 7 p.m. during the summer months.

For more information regarding bus routes and schedules, visit hta.org/agencies/arcata-and-mad-river/ or call (707) 822-3775.